Date: Tuesday, April 1
Location: Wilbraham, MA

The People Change People Paradox™
A Signature Workshop Powered by the People Change People™ Framework

Format: 3‑hour workshop
Fields: Leadership • Behavioral Science • Personal Development

Summary:
The People Change People Paradox™ is a cornerstone educational workshop within the People Change People™ ecosystem – Health401k’s® behavioral framework designed to reorient how we understand personal growth, identity formation, and behavior change.

This seminar explores the paradox at the center of all meaningful transformation: lasting change doesn’t begin with discipline – it begins with exposure to someone who expands your sense of what’s possible.

Grounded in relational neuroscience, identity psychology, and motivational interviewing, the workshop demonstrates how social modeling and deep relational contact disrupt entrenched self‑narratives, creating identity dissonance that unlocks new capacities for growth.

Dual Framework Notice:
This workshop integrates two proprietary educational frameworks:
People Change People™ – the relational health philosophy asserting that human connection is the catalyst for sustained change.
The People Change People Paradox™ – the applied model that translates this philosophy into behavioral practice through guided exposure, environment design, and identity‑level transformation.

What Participants Learn:
• How relational exposure challenges rigid or outdated internal narratives
• Why environment design outperforms habit‑based strategies
• How “mirror moments” and social reinforcement drive identity shifts
• Tools for applying People Change People™ principles in coaching, leadership, education, and care
• How to use The People Change People Paradox™ model for transformational facilitation

Designed For:
Health & wellness professionals
Therapists, coaches, and care coordinators
Educators and program directors
Organizational and leadership development teams
Social entrepreneurs and community builders

Featured Disciplines:
Behavioral Science • Identity Psychology • Motivational Interviewing • Relational Neuroscience • Leadership Development

Learning Outcomes:
Participants will learn to:
• Design environments that support long-term behavior change
• Leverage connection over compliance in therapeutic and leadership contexts
• Identify social and environmental inhibitors to transformation
• Apply The People Change People Paradox™ model in individual and group settings

The Engine Behind Real Change:
“Behavior change is an outcome of environment, not effort alone.”
The workshop reveals why human exposure – not willpower – is the ignition point for sustainable change. When relational contact meets the right environmental structure, identities shift – and identity is the foundation upon which durable behavior is built.

Suggested Use Cases:
• Company off-sites focused on culture & engagement
• Continuing education for therapists, social workers, and care teams
• Wellness retreats (co-branded or Health401k®-led)
• High school or collegiate leadership intensives
• Community-building initiatives centered on human connection